Deciding where to buy in France is a pivotal step in your property purchasing journey. Your choice of location will be significantly influenced by the purpose of your purchase, whether it’s for a holiday retreat, permanent residence, retirement haven or investment property.

Additionally, factors such as local amenities and your desired lifestyle should also play a crucial role in your decision-making process.

Contents

• Environment and locality
• Desired lifestyle preferences
• Accessibility to amenities
• Property prices in France
• Popular areas for international buyers in France

Whatever your reasons, there is a good life to find in France

Environment and locality

Climate and landscape play a key role in property selection, especially for long-term investment or personal use. France’s varied geography offers four main climate zones, each influencing lifestyle and rental potential differently:

• Northwest (Oceanic) – Regions like Brittany have mild, stable temperatures, high humidity and regular rainfall, making them appealing for year-round living rather than seasonal tourism.
• Northeast (Continental) – Characterised by strong seasonal contrasts, with warm summers and cold winters. Properties here may suit those seeking affordability and traditional architecture, but rental demand is more variable.
• Paris Basin – This central area, including the capital, sees moderate rainfall and warm summers. Its temperate conditions and strong infrastructure make it practical for both residential and investment use.
• South (Mediterranean) – Known for hot, dry summers and mild winters, the south is popular for holiday homes and rentals. Coastal towns benefit from strong seasonal tourism and outdoor-focused lifestyles.

France offers a way of life that appeals to different parts of US and Canadian culture

Desired lifestyle preferences

Your choice of property should reflect how you plan to use it – whether as a full-time residence, holiday home or rental. France offers a wide range of environments:

• Coastal areas suit buyers seeking warm weather and access to beaches, with strong seasonal rental demand.
• Rural regions offer quieter surroundings and more space, appealing to those looking for privacy or traditional village life.
• Mountain locations cater to active buyers drawn to hiking, skiing or dual-season tourism.
• Urban centres are ideal for those who value cultural amenities, connectivity and year-round rental potential.

Clarifying your priorities early on will help narrow down locations that meet both lifestyle and investment goals.

Embrace the French markets to see another side of France

Accessibility to amenities

Consider how easily you can access your property and what essential amenities are nearby. If you plan to drive, evaluate the distance to supermarkets, post offices and leisure facilities. For those relying on public transport, investigate the availability of train stations, bus routes and proximity to airports.

Most towns possess a train station, while cities like Paris, Lyon and Marseille feature comprehensive metro systems providing affordable travel. In rural areas or mountainous regions, having a car may be necessary, so scouting local transport options is advisable.

Through research, you can gauge how much of a return your property will be able to make

Property prices in France

As of early 2025, the French property market is showing signs of stabilization following a period of price adjustments. The national average price for older homes stands at approximately €2,930 per square metre, reflecting a modest year-on-year decrease of 0.8% according to Global Property Guide.

In Paris, the average price for older apartments is around €9,520 per square metre, marking a 5.56% decline compared to the previous year. The Île-de-France region, encompassing Paris and its suburbs, has an average price of €6,150 per square metre, down by 5.24% year-on-year.

For those seeking more affordable options, cities like Saint-Étienne, Limoges, and Mulhouse offer lower property prices. In Saint-Étienne, for instance, the average price per square metre is approximately €1,220, while in Limoges, it’s around €1,560.

Buyers interested in renovation projects can find properties starting at around €40,000, though these often require significant work. Move-in-ready homes typically begin at €150,000, while city apartments generally start at €180,000, depending on location and condition.

Overall, the French property market in 2025 presents opportunities for various buyer profiles, from investors to those seeking a primary residence, with prices stabilizing and financing conditions gradually improving.

Colourful houses in Nice’s old town

Popular areas for international buyers in France

Several French regions consistently appeal to overseas buyers, offering a mix of lifestyle benefits, accessibility, and property variety.

Provence-Alpes-Côte d’Azur (PACA) remains one of the most sought-after areas, particularly for those looking for second homes in a warm climate. Its coastal cities and inland villages attract buyers seeking both holiday use and long-term investment potential.

Languedoc-Roussillon, located just west of PACA, offers similar climate advantages at generally lower property prices. It combines coastal access with countryside living, making it suitable for buyers looking for value without compromising lifestyle.

The French Alps attract international interest year-round, with high demand from winter sports buyers and investors focused on seasonal rental income. Resorts like Chamonix and Méribel are particularly popular for their infrastructure and established tourism markets.

The Loire Valley appeals to those seeking more rural living, often with larger properties at lower prices. It’s a favourite for buyers planning permanent relocation or those looking for traditional homes with character.

Brittany and Normandy continue to draw UK-based buyers due to their proximity to ferry ports and the Channel Tunnel. These regions offer coastal and countryside options, often at more accessible price points.

Purchasing property in France can be a fulfilling venture, offering a wide range of locations and lifestyle options that can match your goals. Take the time to thoroughly research and consider your preferences, as this will ensure you make the right decision for your future.